SACSC Spectrum Award for Marketing

Title Shopping Centre Marketing Company Property Owner Category
3Hrs Uncapped FREE Wi-fi Launch The Boulders Shopping Centre Redefine Properties Redefine Properties Digital Marketing
3hrs
3hrs
3hrs

Gold Winners

Title Shopping Centre Marketing Company Property Owner Category
3Hrs Uncapped FREE Wi-fi Launch The Boulders Shopping Centre Redefine Properties Redefine Properties Digital Marketing
Brooklyn Mall’s “Japan Cultural Expo” Brooklyn Mall Bespoke Marketing Consulting Growthpoint Properties Sales Promotions and Events
Creamonaise Guiness Book Of Records The Longest Sandwich Maponya Mall Redefine Properties Redefine Properties Sales Promotions and Events
Dunes Mall Grand Opening Dunes Mall Cultivate Consulting Atterbury Properties Grand Opening, Expansion and/or Renovation
Loftus Park Loftus Park Kitchen Sink Abland and Redefine Properties Grand Opening, Expansion and/or Renovation
Longbeach Mall Eco Champs Longbeach Mall Mustard Seed Relationship Marketing Growthpoint Properties Community Relations
Mall of Africa hosts “Africa’s Art Col-6 Col-Md-4lective – Seasons” Mall of Africa Bespoke Marketing Consulting Attacq Community Relations
Meet.Eat.Repeat The Zone @ Rosebank Excellerate Brand Management Old Mutual Property Sales Promotions and Events
My Story My Style Brand Campaign Canal Walk Shopping Centre Redefine Properties Hyprop Investments and Ellerine Bros Advertising
Redevelopment and Launch of The Market: Facebook Video Campaign Ballito Lifestyle Centre Lahaf Lahaf Grand Opening, Expansion and/ or Renovation
The Magic of Fashion – Vodacom Durban July Campaign 2017 The Pavilion Shopping Centre Mowana Properties Pareto Sales Promotions and Events

Silver Winners

Title Shopping Centre Marketing Company Property Owner Category
Brooklyn Mall’s “Japan Cultural Expo” Brooklyn Mall Bespoke Marketing Consulting Growthpoint Properties Category Integration
Brooklyn Mall’s “Toy Tin Soldier & The Paper Ballerina” Brooklyn Mall Bespoke Marketing Consulting Growthpoint Properties Category Integration
Celebrate Great Umlazi Mega City Shopping Centre Broll Property Group SA Corporate Real Estate Grand Opening, Expansion and/ or Renovation
Coupon Carnival 6.0 Springfield Value Centre Broll Property Group SA Corporate Real Estate Sales Promotions and Events
Cresta Festive Charity Tree Cresta Shopping Centre Mowana Properties Pareto Community Relations
Destination Christmas Melrose Arch Amdec Group Amdec Group Sales Promotions and Events
Face of Secunda Mall Secunda Mall JHI Retail Resilient Properties, Sasol Pension Fund, Imojo International and Bunker Hills Advertising
Fit Night Out Tygervalley Shopping Centre Pareto Pareto and MMI Holdings Sales Promotions and Events
How Do I Look SA Sandton City Excellerate Brand Management Liberty Group, Liberty Two Degrees and Pareto Category Integration
Lego Let’s Build Christmas Liberty Midlands Mall Excellerate Brand Management Liberty Two Degrees Advertising
Lip Sync Battle In The City Sandton City Excellerate Brand Management Liberty Group, Liberty Two Degrees and Pareto Public Relations
Mall of Africa hosts “Africa’s Art Col-6 Col-Md-4lective – Seasons” Mall of Africa Bespoke Marketing Consulting Attacq Sales Promotions and Events
Mall of Africa hosts “The National Antiques & Decorative Arts Faire” Mall of Africa Bespoke Marketing Consulting Attacq Category Integration
Matlosana Mall 4 Schools Matlosana Mall Redefine Properties Redefine Properties Sales Promotions and Events
Musgrave Artail Musgrave Centre Broll Property Group SA Corporate Real Estate Sales Promotions and Events
PR – Creamonaise Guiness Book Of Records Longest Sandwich Maponya Mall Redefine Properties Redefine Properties Public Relations
Redevelopment and Launch of The Market: Facebook Video Campaign Ballito Lifestyle Centre Lahaf Lahaf Digital Marketing
Tap n Go – Loyalty Program Randburg Square Mustard Seed Relationship Marketing Vukile Property Fund Centre Productivity
Think Water Exhibition – in support of the Cape Town Water Crisis Canal Walk Shopping Centre Canal Walk Centre Management Hyprop Investments and Ellerine Bros Public Relations
Vangate Mall Score Big Win Big Vangate Mall Mustard Seed Relationship Marketing Public Investment Corporation Community Relations
Vreesloos Tygervalley Shopping Centre Mowana Properties Pareto and MMI Holdings Community Relations

Bronze Winners

Title Shopping Centre Marketing Company Property Owner Category
Boulevard Living The Zone @ Rosebank Excellerate Brand Management Old Mutual Property Sales Promotions and Events
Caps & Tags Project: 15 Wheelchairs in 5 Years Kolonnade Retail Park DHMC Sasol Pension Fund Community Relations
Celebrities Unite @ The Pav Cosmo Mall Mall Marketing Management The Bentel Group Community Relations
Cosmo @ Christmas Springfield Value Centre Broll Property Group SA Corporate Real Estate Category Integration
Creche Refurbishment The Boulders Shopping Centre Redefine Properties Redefine Properties Community Relations
Gateway’s Snow World Gateway Theatre of Shopping Primedia Unlimited Malls / Excellerate Brand Management Old Mutual Property Advertising
Newcastle Mall – Trolley Dash Competition Newcastle Mall Mustard Seed Relationship Marketing Investec Property Fund Sales Promotions and Events
PR – World Cup Trophy Tour Maponya Mall Redefine Properties Redefine Properties Public Relations
Reading Programme and Oaky Interschool Stage Play Liberty Promenade Excellerate Brand Management Liberty Two Degrees and Liberty Group Community Relations
Sparkling Good Shopping The Grove Mall of Namibia Word for Word Marketing Atterbury Properties Sales Promotions and Events
Steampunk Redevelopment – Cambridge Crossing Cambridge Crossing Shopping Centre Broll Property Group SA Corporate Real Estate Grand Opening, Expansion and/ or Renovation
Superheroes Take To The Catwalk! Liberty Promenade Excellerate Brand Management Liberty Two Degrees and Liberty Group Public Relations
The Great Egg Hunt Sandton City Excellerate Brand Management Liberty Group, Liberty Two Degrees, Pareto Digital Marketing
Win A Wedding Competition Canal Walk Shopping Centre Canal Walk Centre Management Hyprop Investments and Ellerine Bros Sales Promotions and Events